China's 1688 Launches Cross-Border Services to Kazakhstan and Vietnam, Empowering SMEs to Tap into Belt and Road Opportunities

One-Stop Solution Simplifies Cross-Border Procurement

Language barriers, logistical challenges, and payment complexities have long hindered SMEs in Kazakhstan and Vietnam from sourcing quality products from China. 1688's cross-border services aim to address these pain points effectively.

• Localized Services: 1688 offers interfaces in Kazakh and Vietnamese, supported by professional local customer service teams to assist buyers in overcoming language barriers.

• Streamlined Logistics: Partnering with leading international logistics providers, 1688 offers diverse shipping solutions with real-time tracking to ensure timely and secure delivery.

• Secure Payments: Multiple payment options, including credit cards, debit cards, and e-wallets, are supported to guarantee safe and convenient transactions.

Vast Product Selection Meets Diverse Needs

With over 100 million products spanning categories such as apparel, footwear, home goods, electronics, and machinery, 1688 caters to the diverse procurement needs of SMEs in Kazakhstan and Vietnam. Additionally, the platform provides customization services to help buyers source products tailored to local market demands.

Mutual Benefits: Sharing Belt and Road Opportunities

The launch of 1688's cross-border services not only brings tangible benefits to SMEs in Kazakhstan and Vietnam but also opens up new markets for high-quality Chinese products. This initiative is expected to further strengthen economic and trade ties between China, Kazakhstan, and Vietnam, fostering mutual benefits and shared growth under the Belt and Road Initiative.

Looking Ahead

1688 plans to continue expanding its presence in Belt and Road markets, offering more SMEs access to seamless cross-border procurement services. The platform is also exploring collaborations with local e-commerce players to build a thriving cross-border e-commerce ecosystem.

Expert Insights

Industry experts believe that 1688's move aligns with the Belt and Road Initiative and represents a significant step in advancing cross-border e-commerce. This development is expected to enhance economic and trade cooperation between China and BRI partner countries, contributing to global economic growth